Amazon Pet Supplies

For this project, part of my post-graduate course on Digital Experience Design, we were briefed to explore Amazon Pet Supplies and understand how we could add a feature or redesign it based on our research.

With this in mind, we conducted heavy user research and decided it was best to redesign this area and created various features that would benefit our users:

• Creating a pet profile for enhanced personalisation;

• Booking appointments with specialists and having their advice;

• Having a personal dashboard to see everything related to pets;

• Create an area with products that best suit the user’s pet.